Filed under: Mostly Mobile, New Technology | Tags: Adobe, experience, Flash, Flash Lite, Internet, iPhone, Microsoft, player, results, smartphone
According to WSJ, Adobe are going to develop Flash for the iPhone. And they’re not just going to use the existing Flash Lite – they’re going to develop a new version (or tweak the existing one) especially for the iPhone.
Adobe’s CEO, Shantanu Narayen had said: “We believe Flash is synonymous with the Internet experience, and we are committed to bringing Flash to the iPhone…We have evaluated (the software developer tools) and we think we can develop an iPhone Flash player ourselves.”
It seems Adobe’s on a roll. First, they signed a deal with Microsoft, who licensed Flash for Windows Mobile-sporting phones. Then, they posted fantastic financial results for the year. And now, they’re probably going to conquer this last, crucially significant, corner of the smartphone market.
Filed under: Brands & Marketing, Industry news, Social Networking/ Word Of Mouth | Tags: ad network, advertising, avatar, experiment, multimedia, riplounge, social network, stable media, user, virtual world, wyndstorm
Stable Media, LLC has teamed up with Wyndstorm to create riplounge – the upcoming virtual world for social networking. The beta version of which launched earlier this week.
The past few years has seen the launch of loads of virtual worlds. Some of the more recent have had a blatant approach to self-promotion, but most people would rather have an ad-supported virtual world, with digital banners and commercial-ridden video clips, than a downloadable tool that requires their credit-card number. Riplounge may not be the most obvious plug for advertising, but it will be another running experiment for finding the best way in which advertisers can leverage social networks that operate within the realms of a virtual world. And these types of experiments can only benefit the industry.
As a social network, riplounge has better-than-most privacy controls, profiles, avatars, various locations for you to visit such as yachts and night clubs, and certain social actions that you can take with other users on the site, such as flirting and hold hands - all the things that avatars are supposed to do.
The various virtual locations will be used as multimedia channels for content distribution and advertising purposes. For instance, the night club could have a virtual DJ release a new song. It’s the interactive and custom options that spin off from such promotions that will provide value to the users on the other end of riplounge – so it will be really interesting to see what Sable Media plans to do towards this end.
Filed under: Coffee Break | Tags: channel, Chruch, Internet, launch, leaked, online, propaganda, Scientology, Tom Cruise, video, YouTube
Most likely as a result of being outclassed and outflanked by noted anti-Scientologist and self-proclaimed Wog Sean Kennedy, nine years later the Church of Scientology answered back with their own online video channel.
Recently, there was an interesting bit of collateral damage noted in the ongoing war between Scientology and the Internet, but Scientology’s war on the Internet has been raging since long before the battle plans of the RIAA and Lars Ulrich were even gleams in their eyes.
Rather than continue to carpet-bomb those with dissenting opinions with lawsuits and schemes of institutionalization, they have instead turned to propaganda. In a memo to the press, the Church of Scientology called attention to the video channel’s 82 videos containing almost 3 hours of content, providing “an overview of the basic beliefs and practices of the religion, as well as information on the many humanitarian programs sponsored by the Church–programs addressing drug abuse, illiteracy, human rights and disaster relief.”
The online channel has been launched without Tom Cruise, but none of their videos are as entertaining as the leaked Tom Cruise Scientology videos:
